Amazon is opening Amazon 4-star, a new physical store where everything for sale is rated 4 stars and above, is a top seller, or is new and trending on Amazon.com. The store is located in one of New York’s most vibrant neighborhoods "SoHo" on Spring Street between Crosby and Lafayette Streets.
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Shoppers browse the items on display at the Amazon 4-star store in the Soho neighborhood of New York, Thursday, Sept. 27, 2018. Amazon is expanding its physical presence again, this time opening a 4,000-square-foot store that sells a wide range of products, including shower curtains, Hallmark cards and baby bottles. (AP Photo/Mary Altaffer)
